by Nathan | Jan 31, 2017 | For Inventors, Helpful Articles for Inventors, Invention Marketing, Selling Products, Source Direct
What Is Social Media Marketing? Social media marketing refers to the process of gaining traffic or attention through social media sites. Social media itself is a catch-all term for sites that may provide radically different social actions. Social networking websites...
by Nathan | Jul 7, 2016 | For Inventors, Helpful Articles for Inventors, Invention Marketing, Inventor Education, Product Development, Source Direct
Hello, inventors! Nathan here! I handle the Sales and Marketing for Source Direct. When your invention has been manufactured and it comes time to sell, a photo of your product will only go so far in the eyes of a buyer. What does your product do? What does it look...
by Nathan | Jun 30, 2016 | For Inventors, Helpful Articles for Inventors, Inventor Education, Meet Our Staff, Podcasts, Source Direct
Episode 7: Shipping and Logistics for your Product! In this episode of the Source Direct podcast, we speak with Krista Mauro – she’s responsible for shipping and logistics for all new inventions that come in from overseas and beyond. We divulge some...
by Nathan | Jun 30, 2016 | For Inventors, Helpful Articles for Inventors, Invention Marketing, Inventor Education, Licensing, Product Development, Resources, Selling Products
We get phone calls from inventors every day – and about 60% of them say “well, I just want to license my idea. Will you buy it from me?” A majority of the time, we say no. There are a few reasons: Selling an idea isn’t as easy as it seems....
by Nathan | Jun 22, 2016 | For Inventors, Helpful Articles for Inventors, Patents, Resources, Source Direct
Tune in to the Source Direct podcast! Here’s our most recent episode: Episode 6: All About Patents! In this episode, we speak with Bruce Lev of RG Patent Consulting. As an inventor, patenting is the most important beginning step in the inventing process. Bruce...
by Nathan | Jun 17, 2016 | For Inventors, Helpful Articles for Inventors, Inventor Education, Product Development
The inventing process does take a while. Most inventors are shocked to find out that their product may take months, if not years, to get to completion (and eventually the store shelves). There are many factors involved: The complexity of the product – does it...
